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BEST MARKETING AUTOMATION TOOLS

Automate marketing workflows, nurture leads, and personalize at scale.

74 tools indexed|Updated MAY 2026|► VIEW TOP PICKS

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B

Bloomreach Engagement

PAID

Commerce experience cloud with marketing automation and personalization

APPROVED
I

Insider

PAID

AI-powered customer engagement platform for personalized experiences

APPROVED
O

Ontraport

PAID

Business automation platform combining CRM, marketing, and e-commerce

APPROVED
S

Sendinblue Marketing Platform

FREEMIUM

Multi-channel marketing automation with email, SMS, and chat

APPROVED
O

Ortto

PAID

Marketing automation with customer data platform and analytics

APPROVED
B

Braze

PAID

Customer engagement platform for real-time cross-channel marketing

APPROVED
I

Iterable

PAID

Cross-channel marketing platform for personalized customer experiences

APPROVED
A

Act-On

PAID

Growth marketing automation platform for mid-market companies

APPROVED
C

Customer.io

PAID

Automated messaging platform for targeted customer communication

APPROVED
A

Autopilot

PAID

Visual marketing automation for customer journey mapping

APPROVED
O

Oracle Eloqua

PAID

Enterprise marketing automation for sophisticated B2B campaigns

APPROVED
P

Pardot

PAID

B2B marketing automation built on the Salesforce platform

APPROVED
S

Salesforce Marketing Cloud

PAID

Enterprise marketing platform for personalized customer journeys

APPROVED
M

Marketo Engage

PAID

Enterprise marketing automation platform by Adobe for B2B marketing

APPROVED
H

HubSpot Marketing Hub

FREEMIUM

Inbound marketing platform with automation, analytics, and CRM integration

APPROVED
Z

Zapier

FREEMIUM

Connect your apps and automate workflows — no code required

APPROVED
H

HubSpot CRM

FREEMIUM

Free CRM with everything you need to organize, track, and nurture leads

APPROVED
A

ActiveCampaign

PAID

Marketing automation that drives real results

APPROVED
N

Novu

FREEMIUM

The open source Inbox component and notification platform

APPROVED
C

Chatwoot

FREEMIUM

Elevate customer conversations with open-source excellence

APPROVED
M

Mautic

FREEMIUM

Open source marketing automation for everyone

APPROVED
D

Dub

FREEMIUM

Link management for modern marketing teams

ADEQUATE
Z

Zammad

FREEMIUM

Powerful helpdesk solution for streamlined customer service

ADEQUATE
F

Freescout

FREEMIUM

Open-source helpdesk for seamless customer support

ADEQUATE
L

Listmonk

FREEMIUM

Powerful, self-hosted newsletter and mailing list manager

ADEQUATE
S

Sendportal

FREEMIUM

Self-hosted email marketing with unlimited everything

ADEQUATE
T

Tiledesk

FREEMIUM

Elevate customer support with AI-powered chat solutions

ADEQUATE
S

Simplif

FREEMIUM

Automate Brand Pitching and Land More Brand Collabs

ADEQUATE
K

Kutt

FREEMIUM

Simplify your links with this free, modern URL shortener

ADEQUATE
L

LinkStack

FREEMIUM

Your digital identity, beautifully organized

ADEQUATE
L

LittleLink

FREEMIUM

Create your own link-in-bio page with 100+ branded buttons

ADEQUATE
P

Plunk

FREEMIUM

The open-source, affordable email platform

ADEQUATE
P

Postal

FREEMIUM

Robust, scalable email delivery for your applications

ADEQUATE
S

Shlink

FREEMIUM

The definitive self-hosted URL shortener

ADEQUATE
Z

ZDtE Market Intelligence

PAID

The dead-simple website builder that launches in 60 seconds

ADEQUATE
F

FastSiteCheck

FREE

Free SEO & Website Analysis Tool

ADEQUATE
U

Usertour

FREEMIUM

Create engaging product tours and user onboarding experiences

ADEQUATE
D

Dittofeed

OPEN SRC

Omni-channel customer engagement and messaging automation platform (alternative to Braze, Customer.io, Iterable)

ADEQUATE
F

FeedbackQueue

FREEMIUM

Product feedback collection and management tool

ADEQUATE
L

Lynkb.ee

FREEMIUM

The modern clean-data link platform

ADEQUATE
T

Tekki

PAID

Specialist content generation for B2B technology teams

ADEQUATE
P

Postiz

FREEMIUM

AI-powered social media management platform

ADEQUATE
C

Creatomap

FREE

Who sponsors who on YouTube. 32K creators mapped

ADEQUATE
M

MavStream

ENTERPRISE

A marketplace for paid media and customer acquisition.

ADEQUATE
S

stemp

FREEMIUM

Create digital cards for Apple and Google Wallet in minutes

ADEQUATE
B

Billion Mail

FREEMIUM

Open-source mail server with unlimited sending & AI tools

ADEQUATE
C

Chaskiq

FREEMIUM

Open-source customer communication platform

ADEQUATE
H

Hyvor Post

FREEMIUM

Privacy-first newsletter platform without tracking

ADEQUATE
K

Keila

FREEMIUM

Open-source email marketing for the privacy-conscious

ADEQUATE
S

Sink

FREEMIUM

Simple, speedy, and secure link shortener with analytics

ADEQUATE

RELATED CATEGORIES

Open Source →Project Management →CRM →Email Marketing →Design →Developer Tools →

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